Wednesday, October 29th, 2014
Looking to build a loyal following on twitter?
It is easy to get the numbers, even real followers, but getting engaged followers is never easy.
The process requires hard work and skills.
In this article, we are not going to discuss any cheats, tricks or spammy technique. The list of followers won’t be zombies that do not retweet or favourites your updates.
Here, we are going to discuss several tips by which you can not only get the numbers up, but get a lot of activity on your twitter profile and hopefully bring back some traffic to your own blogs and websites in the process.
1) Build up your twitter profile:
People’s attention span on the social media is very limited.
You need to make an impression within the fraction of a second or else they will close your tab and move on. All you have got is a small one sentence bio and a profile image to impress your potential follower. No point having a random image or your business logo in the profile image – get a headshot of yours and preferably a happy one. Write a catchy sentence about yourself in the bio section and you are done.
There are other parts of your profile page that can matter as well, the header image for example. Having a good header image can hold on your followers for a few more seconds that can result in some potential clicks, retweets or favourites.
2) Quality of your Tweets:
It is understandable that you want to plug your promotional tweets, which is after all the main reason why you are working so hard on your twitter profile. But before you start to tweet promotional stuff, you have to realize what you are getting in return.
Are your tweets bringing in any retweets or clicks on the links that you are posting? Is there any benefit coming out of this self-promotional tweeting? If not, then it is time to change your tweeting habits and patterns.
Your status update needs a balance. Aim for at least 8 updates a day. Make two updates with an image. These are the two updates that will gain maximum attention and will result in most retweets and favourites. Find creative commons image from flickr, add an excellent bit of a quote and attribute the image. Then upload the image along with the tweet. Use at least 4 out of the rest 6 updates for non-promotional content. That will still leave you with one or two updates a day which can be self-promotional. This way, all of your updates, including your promotional ones will be well received by your followers.
Example – this is how organic tweets with a good image and a message looks like:
— Uttoran Sen (@uttoransen) July 20, 2014
Opportunities don’t happen, you create them. – Chris Grosser pic.twitter.com/ireYMY1EJt
— Uttoran Sen (@uttoransen) July 3, 2014
And this is how a self-promotional tweet should look:
— Uttoran Sen (@uttoransen) October 19, 2014
3) Build your followers:
Twitter allows one thousand follows and unfollow a day. Use this method till it lasts. Follow one thousand targeted people on twitter every day. Out of these thousand people that you follow, a fraction – hopefully about a few hundred will follow back. The number of follow backs will greatly depend on the quality of people you followed. This is the reason why you should be choosy while following up the daily thousand quota.
Give it a day or two and then unfollow those that aren’t following you back.
Repeat this process every day. This is the best way to get engaged followers. Those who follow you back are mostly people who check their account for incoming influencers and follow back. At this moment, twitter has stopped most tools that used to allow auto-follow-back feature. This means, these are active people that manually followed you back.
4) Support others:
Is it fair to expect others to share your updates while you never favourite or retweet your follower’s updates? Or even follow them back?
This is where many of us fail; we never contribute back and lose out on loyal support. Make a note to check back on the updates of those that support your updates. You don’t have to do it every time, just make sure to do it as much as possible.
All of these tips help in retaining and gaining follow-backs. At best, you can expect three thousand to six thousand followers a month. Which is a healthy rate of gaining followers and should take you past your first ten thousand followers in around three months of time?
Continue this process for over a year and you will make yourself a twitter influencer.